Oboz Privacy Statement
Last Updated: June 2026
At Oboz we take your privacy seriously. The purpose of this Privacy Statement is to inform you about how we collect and manage your personal information. This Privacy Statement should be read in conjunction with any terms and conditions provided to you.
Who is Oboz?
Born in the legendary Greater Yellowstone Ecosystem in the small town of Bozeman in 2007, Oboz (Oboz Footwear LLC) is a leading North American brand that makes handmade hiking boots and footwear of the highest quality. At Oboz, we are hikers, we are walkers, we are runners, we are bikers, we are anglers…we are many things, and yet we’re all connected by the trail.
Who is KMD Brands?
KMD Brands is a global outdoor, lifestyle and sports company, and certified B Corporation. The Group consists of three iconic brands: Kathmandu, Rip Curl and Oboz.
For more information about KMD Brands, please click here.
What personal information do we collect?
We may collect the following personal information from you. We may also collect personal information about you from trusted third parties who have your consent to provide this information to us.
If you choose not to provide certain personal information you should be aware that we may not be able to provide you with products and services.
We collect personal information directly from you when you:
Interact with our website, social media channels or adverts
When you visit our website, social media channels or adverts we may collect:
- Details of items purchased and payment details
- Your contact Information
- Details about your location
- Your delivery and billing address
- Your areas of interest, style, and size preferences
- Your login details
- Your message of support (connected with events or sponsored activities)
- Details of your enquiry or complaint
- Feedback on our services provided by you
- Details about your computer and browser
- Your interactions with our website, including the pages you click on.
Join our loyalty program
- When you join our loyalty program we may collect:
- Your contact Information
- Your gender
- Your date of birth
- Your login details
- Feeback about your use of Apple Wallet or Google Pay
- Details about your location.
Contact us or provide a product review
- If you contact us we may collect:
- Your contact Information
- Details of your enquiry or complaint
- The contents of your communication
- Feedback on our services provided by you
- A recording of our phone conversation.
Enter a competition, promotion, sweepstakes, contest, or survey
If you enter a competition, promotion, sweepstake, contest, or survey we may collect:
- Your contact Information
- Your date of birth
- The entry details.
Make an application to be a wholesale customer
If you apply to be a wholesale customer we may collection:
- Your contact Information
- Your postal and residential address
- Your date of birth
- Information about your credit application
- Payment details.
Apply for employment with us
If you apply for employment with us, we may collect:
- Your contact information
- Your address
- A copy of your curriculum vitae
- A cover letter
- Information about your salary expectations
- Details of current work permit or visa
- Details regarding your availability to work
- Information about existing medical conditions
- Information about your fitness to work including the results of medical and psychometric testing
- Details of any convictions
- Your credit rating
- References
We may also collect personal information about you from a third party or a publicly available source, including social media. We also work closely with third parties (for example, business partners, joint marketers, advertising networks, analytics providers, social media companies and search information providers) and may receive information about you from them. We may combine this data with other information we collect.
What personal information do others collect?
If you use our services while logged into the following services, then they will collect information about your browsing as detailed in their privacy policies.
- Google+
- X
- YouTube
If you register your loyalty card in:
- Apple Wallet, Apple may access information about the use of your card in accordance with Apple’s Privacy Policy.
- Google Pay, Google may access information about you and the use of your card in accordance with Google’s Privacy Policy.
We use Google Analytics to collect information about your browsing habits while using our services. As detailed within Google’s Privacy Policy, Google may share this information publicly and with their partners.
Where you have consented to marketing, Shopify collect information about your use of the online store. As detailed within Shopify’s Consumer Privacy Policy this information is used for multiple purposes including marketing and advertising.
How do we use tracking technologies including cookies?
We use cookies for a variety of purposes including to make your online experience more efficient and enjoyable. A full list of cookies is available here.
You may choose which cookies you wish to accept. If you do not accept all cookies, please be aware that you may lose some of the functionality of the website.
We work with third party suppliers who may also set cookies on our website, for example Google Analytics and Facebook. These third party suppliers are responsible for the cookies they set on our site. If you want further information, please go to the website for the relevant third party.
How do we use your personal information?
We use your personal information for a variety of reasons including:
- Enabling you to purchase products from us, to process your orders and deal with administrative issues
- Allowing you to use features of our products and services, when you choose to do so
- Answering your inquiries and delivering customer service to you
- Administering our loyalty program, including communicating with you about your membership
- Where you have consented to marketing, to email or text you where you have items in your cart and have not completed your purchase
- Promoting your support for athletes competing in events, including sharing your message with members of the public
- Enabling you to enter contests, promotions, or events that we promote or run
- Satisfying your warranty or product service or repair requirements
- Providing you with information about products, promotions, functions, or events, including those of KMD Brands entities and selected partners
- Enabling selected third parties to provide you with information about other products or services that we think may be of interest to you
- Delivering and measuring the effectiveness of advertising we serve to you and others
- Undertaking research to understand our customers, and making improvements to our products, services, purchasing and customer support processes
- Administering our site for internal operations, including troubleshooting, data analysis, testing, research, security, statistical and survey purposes
- Enabling us to consider applications for wholesale clients
- Recruitment of staff
- Meeting our legal or compliance obligations
- Managing and resolving any legal or commercial complaints and issues
- Enforcing the law